About Identia

Identia is an international branding agency headquartered in Brisbane Australia

We are the specialist brand development arm of Grobiz, a multi-discipline business advisory group. Identia has evolved from various brand development businesses which since 1985 has developed over 500 brands across 100 industries. Clients have ranged from small start-up businesses to international sales and marketing groups, Universities, Credit Unions, Service Organisations, Manufacturers and Political Parties.

Identia’s core strengths are:

Branding Strategy Development
Positioning For Profit
Naming for Marketing Appeal
Slogans to be remembered by
Collateral Design
Visual Standards Manuals
Brand Launches

Putting Your Business in the Best Light

Professionally Designed Branding paves the way for successful sales presentations. It builds confidence, suggests strengths and is almost a promise of performance. We’ll design the best image for your business and position you for profit.

Get the Right Name

Names are so important. Not just for customers, but for you and your team. It becomes part of your self image and can either help or hinder what people imagine of your business.

Trademarks Add Value to Your Business

Protecting your intellectual property is important, so when it comes to selling your business, you can command more for your business with a registered trademark.

Logos and Slogans with Market Appeal

Remind customers and prospects what sets you apart. Help people understand why pick you with a logo and slogan that suggests your strengths and the benefits you deliver.

Identia Creates Valuable Brands

It can be hard for you to build a strong brand and grow your business at the same time. This is where Identia comes in. Identia builds brands based on the purpose and passion that drives you, the owner of the business. This way, your marketing will be aligned to your business strategy and create a breeding ground for wealth and success. Our extended disc and wealth dynamics profiling help us to gain insight into your motivations, skills, and weaknesses. As a result, we are able to design a brand that reflects your business potential and personality. You will be happy with your business and the image it projects and the sales success that follows.

We Are Naming Experts!

Identia has packages for naming, branding, logos, trademarks and slogans you can make use of to help your business succeed. We have been naming companies in different industries for more than 30 years. We have studied different markets and know what it takes to create an unforgettable name. If you’re releasing a product globally, Identia will check what your name means in other languages to help you avoid embarrassment. We will carry out thorough research to ensure that your brand does not offend any audiences. You can trust Identia to choose the perfect names for your business and products.